Having a differentiator means there’s something specific that you do differently in your league of business that separates you from all others. Sounds simple, right? In real life, we know that’s not the case. Choosing which strategy to use, the approach to take to...
Context VMware invested additional MDF in some key resellers to incentivize them throughout the year with ongoing lead nurturing efforts to increase pipeline. Approach Partner database management AI/Intent data Social account discovery/ads Multitouch campaign ...
Context Talent Land Guadalajara with 27k of attendance is the biggest educational trade show in Latam. Adobe needed to capture young creative’s attention with a visually attractive booth and interesting activities during the event. Approach Booth design and production...
Scope We developed an engaging learning platform for teachers and directors to fully immerse them in Adobe’s value proposition for the Education Sector, and help them leverage these tools in their...
CONTEXT Adobe Creative Suite moved to Adobe Creative Cloud, a subscription model. Adobe still faces the challenges of migrating these customers to the cloud in LatAm. Approach Creative/Content: Developed an educational campaign highlighting the benefits of...
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